Increase website conversion with the Funnel Philosophy

Posted May 8, 2009 by Brian Cray

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The Funnel Philosophy is based on the idea that, although people come to your site by many different means and for many different reasons, you ultimately want them to do something specific—like buy your products, subscribe to your RSS, or contact you directly.

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Design your website like a funnel

Feel free to use this image in your own business for internal use, but you may not use this image for external use or for profit in any way.

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Brian Cray is a Columbus, Ohio-based web entrepreneur & consultant. View some of Brian’s work in his portfolio and learn how to make kick ass websites by reading his blog.