http://briancray.com/2009/09/22/needs-assessment-web-design/ User Experience Design, Web Development, and Internet Marketing Fri, 30 Jul 2010 19:34:04 +0000 hourly 1 http://wordpress.org/?v=3.0 http://briancray.com/2009/09/22/needs-assessment-web-design/#comment-29596 Tim Read: Ripplenet web design Tue, 27 Oct 2009 22:05:09 +0000 http://briancray.com/?p=1306#comment-29596 You said, "designs drive behavior" - I recently sat down with a prospective client, and after an hour or so we both realised he needed to clarify his business model before I could even begin to come up with some proposals for him. There's nothing better than trying to put your business down 'on paper' (ie a website) for getting you to think clearly about where your business really is heading. So, I would add, "purpose drives structure, which drives design - which drives behaviour" You said, “designs drive behavior” – I recently sat down with a prospective client, and after an hour or so we both realised he needed to clarify his business model before I could even begin to come up with some proposals for him. There’s nothing better than trying to put your business down ‘on paper’ (ie a website) for getting you to think clearly about where your business really is heading. So, I would add, “purpose drives structure, which drives design – which drives behaviour”

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