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	<title>Comments on: The more I know, the less I need: Thoughts on web design</title>
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	<link>http://briancray.com/2010/02/03/measuring-simplicity-in-web-design/</link>
	<description>User Experience Design, Web Development, and Internet Marketing</description>
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		<title>By: Automatic translator built in javascript</title>
		<link>http://briancray.com/2010/02/03/measuring-simplicity-in-web-design/#comment-32772</link>
		<dc:creator>Automatic translator built in javascript</dc:creator>
		<pubDate>Thu, 12 May 2011 19:16:18 +0000</pubDate>
		<guid isPermaLink="false">http://briancray.com/?p=1679#comment-32772</guid>
		<description>[...] done some playing in this area in the past, including estimated reading time and measuring simplicity. The other day, I thought I&#8217;d try something new. This is what I ended up [...]</description>
		<content:encoded><![CDATA[<p>[...] done some playing in this area in the past, including estimated reading time and measuring simplicity. The other day, I thought I&#8217;d try something new. This is what I ended up [...]</p>
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		<title>By: Benjamin Bertrand</title>
		<link>http://briancray.com/2010/02/03/measuring-simplicity-in-web-design/#comment-32663</link>
		<dc:creator>Benjamin Bertrand</dc:creator>
		<pubDate>Sat, 16 Oct 2010 21:26:37 +0000</pubDate>
		<guid isPermaLink="false">http://briancray.com/?p=1679#comment-32663</guid>
		<description>Funny, clients don&#039;t want to &quot;waste&quot; pixels, and resort to so many cluttered &quot;calls to action&quot; &quot;above the fold.&quot; Zeldman&#039;s on the soapbox lately: they&#039;re not users, they&#039;re readers. It&#039;s al stuff Gruber nailed along time ago.  

While a webpage can go indefinitely in all directions, does what you have to say need to go that far?</description>
		<content:encoded><![CDATA[<p>Funny, clients don&#8217;t want to &#8220;waste&#8221; pixels, and resort to so many cluttered &#8220;calls to action&#8221; &#8220;above the fold.&#8221; Zeldman&#8217;s on the soapbox lately: they&#8217;re not users, they&#8217;re readers. It&#8217;s al stuff Gruber nailed along time ago.  </p>
<p>While a webpage can go indefinitely in all directions, does what you have to say need to go that far?</p>
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		<title>By: Jeff</title>
		<link>http://briancray.com/2010/02/03/measuring-simplicity-in-web-design/#comment-32591</link>
		<dc:creator>Jeff</dc:creator>
		<pubDate>Fri, 10 Sep 2010 12:14:41 +0000</pubDate>
		<guid isPermaLink="false">http://briancray.com/?p=1679#comment-32591</guid>
		<description>&quot;And the conversions are clear: subscribe, comment, share.&quot;

So, just wondering - do you track those conversions in Google Analytics?  Have your redesigns resulted in not only more content clicks, but also in more conversion clicks too?

Did you check to see if &quot;supplemental navigation...about only 10% of the navigation...&quot; was also the highest, or lowest converting traffic?  In other words, just because only 10% of your navigation clicks are within the supplemental nav, doesn&#039;t mean that they&#039;re also the lowest converting segment - or does it?

GA&#039;s advanced segments should be able to show you that pretty quickly.  Curious to learn what you find.  Great post btw.</description>
		<content:encoded><![CDATA[<p>&#8220;And the conversions are clear: subscribe, comment, share.&#8221;</p>
<p>So, just wondering &#8211; do you track those conversions in Google Analytics?  Have your redesigns resulted in not only more content clicks, but also in more conversion clicks too?</p>
<p>Did you check to see if &#8220;supplemental navigation&#8230;about only 10% of the navigation&#8230;&#8221; was also the highest, or lowest converting traffic?  In other words, just because only 10% of your navigation clicks are within the supplemental nav, doesn&#8217;t mean that they&#8217;re also the lowest converting segment &#8211; or does it?</p>
<p>GA&#8217;s advanced segments should be able to show you that pretty quickly.  Curious to learn what you find.  Great post btw.</p>
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		<title>By: Removing sidebar distractions</title>
		<link>http://briancray.com/2010/02/03/measuring-simplicity-in-web-design/#comment-32540</link>
		<dc:creator>Removing sidebar distractions</dc:creator>
		<pubDate>Sun, 05 Sep 2010 20:51:55 +0000</pubDate>
		<guid isPermaLink="false">http://briancray.com/?p=1679#comment-32540</guid>
		<description>[...] the full thing at: The more I know, the less I need: Thoughts on web design.   &#183; &#183; &#183; &#9674; &#9674; &#9674; &#183; &#183; &#183;     Leave a Reply  Click [...]</description>
		<content:encoded><![CDATA[<p>[...] the full thing at: The more I know, the less I need: Thoughts on web design.   &middot; &middot; &middot; &loz; &loz; &loz; &middot; &middot; &middot;     Leave a Reply  Click [...]</p>
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		<title>By: Moi</title>
		<link>http://briancray.com/2010/02/03/measuring-simplicity-in-web-design/#comment-32397</link>
		<dc:creator>Moi</dc:creator>
		<pubDate>Tue, 08 Jun 2010 14:27:37 +0000</pubDate>
		<guid isPermaLink="false">http://briancray.com/?p=1679#comment-32397</guid>
		<description>Hey Brian,

I read this post and I totally agree with you. I know you posted it a while ago but I was reading it using the new Reader in Safari 5, which just came out. I guess that could be the answer to our [web designer&#039;s] dilemma: To fill our website with advertisement and annoying to the reader junk, or not to fill our website with advertisement and...</description>
		<content:encoded><![CDATA[<p>Hey Brian,</p>
<p>I read this post and I totally agree with you. I know you posted it a while ago but I was reading it using the new Reader in Safari 5, which just came out. I guess that could be the answer to our [web designer's] dilemma: To fill our website with advertisement and annoying to the reader junk, or not to fill our website with advertisement and&#8230;</p>
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		<title>By: Don&#8217;t be a Design Packrat</title>
		<link>http://briancray.com/2010/02/03/measuring-simplicity-in-web-design/#comment-32360</link>
		<dc:creator>Don&#8217;t be a Design Packrat</dc:creator>
		<pubDate>Thu, 13 May 2010 16:08:53 +0000</pubDate>
		<guid isPermaLink="false">http://briancray.com/?p=1679#comment-32360</guid>
		<description>[...] Cray wrote similar thoughts in his article The more I know, the less I need: Thoughts on web design. After looking at his analytics he found something that shouldn&#8217;t be a shock to anyone and [...]</description>
		<content:encoded><![CDATA[<p>[...] Cray wrote similar thoughts in his article The more I know, the less I need: Thoughts on web design. After looking at his analytics he found something that shouldn&#8217;t be a shock to anyone and [...]</p>
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		<title>By: Web Design Maidstone</title>
		<link>http://briancray.com/2010/02/03/measuring-simplicity-in-web-design/#comment-32357</link>
		<dc:creator>Web Design Maidstone</dc:creator>
		<pubDate>Tue, 11 May 2010 08:15:47 +0000</pubDate>
		<guid isPermaLink="false">http://briancray.com/?p=1679#comment-32357</guid>
		<description>I agree with the less is more philosophy. We recently overhauled our site to get rid of all the unnecessary &quot;junk&quot; which was just distracting the user from what we really wanted them to notice.</description>
		<content:encoded><![CDATA[<p>I agree with the less is more philosophy. We recently overhauled our site to get rid of all the unnecessary &#8220;junk&#8221; which was just distracting the user from what we really wanted them to notice.</p>
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		<title>By: Chris Jamero</title>
		<link>http://briancray.com/2010/02/03/measuring-simplicity-in-web-design/#comment-32356</link>
		<dc:creator>Chris Jamero</dc:creator>
		<pubDate>Tue, 11 May 2010 00:41:42 +0000</pubDate>
		<guid isPermaLink="false">http://briancray.com/?p=1679#comment-32356</guid>
		<description>Thank you for this helpful article Brian. I&#039;m just about to start my Illustration &amp; Design blog at Blogger to showcase my personal projects.

This will be my first stepping stone.

Thank you very much!</description>
		<content:encoded><![CDATA[<p>Thank you for this helpful article Brian. I&#8217;m just about to start my Illustration &amp; Design blog at Blogger to showcase my personal projects.</p>
<p>This will be my first stepping stone.</p>
<p>Thank you very much!</p>
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		<title>By: Pete</title>
		<link>http://briancray.com/2010/02/03/measuring-simplicity-in-web-design/#comment-32355</link>
		<dc:creator>Pete</dc:creator>
		<pubDate>Mon, 10 May 2010 23:18:11 +0000</pubDate>
		<guid isPermaLink="false">http://briancray.com/?p=1679#comment-32355</guid>
		<description>Awesome insight.</description>
		<content:encoded><![CDATA[<p>Awesome insight.</p>
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		<title>By: The more I know, the less I need: Thoughts on web design &#124; UX Booth</title>
		<link>http://briancray.com/2010/02/03/measuring-simplicity-in-web-design/#comment-32353</link>
		<dc:creator>The more I know, the less I need: Thoughts on web design &#124; UX Booth</dc:creator>
		<pubDate>Sun, 09 May 2010 23:30:07 +0000</pubDate>
		<guid isPermaLink="false">http://briancray.com/?p=1679#comment-32353</guid>
		<description>[...] more I know, the less I need: Thoughts on web design &#124; UX Booth     UX BoothThe more I know, the less I need: Thoughts on web designShare This     Share Browse UX BoothPreviousNext Close This  function resizeIframe() { var height = [...]</description>
		<content:encoded><![CDATA[<p>[...] more I know, the less I need: Thoughts on web design | UX Booth     UX BoothThe more I know, the less I need: Thoughts on web designShare This     Share Browse UX BoothPreviousNext Close This  function resizeIframe() { var height = [...]</p>
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